Who we are

Imagine is a FMCG specialist consultancy that helps brands and their owners to enter new markets and grow market share across the Middle East, Africa and Indian sub-continent regions.

We are leading experts in route to market (RTM) strategy and implementation, and ongoing brand management in market.

We serve as our client's regional office and team in market, helping them create their regional and local business strategies.

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We help FMCG brands to establish a foundational presence in a market, and then to hit a baseline of sales volume that allows them to prioritise the market, invest, and scale their growth through on-going brand management.

Our Values

Circles

We deliver a high level of client service

we combine our deep local market expertise, with our long-established relationships with the FMCG industry. The combination of the two results in the fastest and best route to market and growth for our clients. Our team’s tenacity, unconventional approach and relentless drive to get the best results for our clients is what makes Imagine the go-to agency for FMCG brands.

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The result for our clients is an increase product volume sold, expanded geographic reach, the optimisation of budgets and resources, and having ‘boots on the ground’ to maximise impact in market.

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Our offices :

Ethiopia

Ghana

Portugal

Saudi Arabia

UAE

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